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Developing Better Athletes, Better People: A Leader’s Guide to Transforming High School and Youth Sports into a Development ZoneTM. In this groundbreaking book, the latest by PCA Founder Jim Thompson, he synthesizes two decades of work to articulate the vision of youth sports as a Development Zone to develop Better Athletes, Better People. As with Thompson’s other writings, this visionary book is also exceedingly practical. He defines culture as “the way we do things here” and provides a step-by-step blueprint for creating and defending a Development Zone culture to combat the win-at-all-cost mentality of the dominant “entertainment sports culture.” You’ll never see youth sports the same way after reading this book. Developing Better Athletes, Better People shows how sports can produce the ethical leaders and positive contributors our society so desperately needs. Purchase Developing Better Athletes, Better People here >>.

Elevating Your Game: Becoming A Triple-Impact Competitor®. The latest book by PCA Founder Jim Thompson gives high school athletes easy-to-read information and inspiration to improve their performance in sports and beyond.  Insights and exercises guide student-athletes to the ideal of a Triple-Impact Competitor, committed to improving oneself, teammates, and the game as a whole. Foreword by PCA National Advisory Board Member Shane Battier. Purchase Elevating Your Game and download the free Elevating Your Game Coach's Guide here.


The Power of Double-Goal Coaching: Developing Winners in Sports and Life. With the right approach, coaches can make a lifetime difference for their athletes. This book is packed with practical ideas and tools to help coaches—from pee-wees to varsity—succeed in achieving two goals: to prepare their team to win, and to use competition to teach life lessons." Purchase The Power of Double-Goal Coaching.

The High School Sports Parent: Developing Triple-Impact Competitors. Learning to compete in high school sports is a big transition for youth athletes and is often perplexing for parents. This book provides guidance and practical tools to show parents how to support their teens’ growing self-reliance and help them become a “Triple-Impact Competitor,” dedicated to improving oneself, teammates and the game as a whole. Purchase The High School Sports Parent.

Positive Sports Parenting: How Second-Goal Parents Raise Winners in Life Through Sports. This book provides 60 concise pages of insightful and sensible advice on how parents can help children get the most from sports. In a clear, inviting voice, PCA Founder Jim Thompson reminds parents to worry less about winning and focus on the “Second-Goal” of using sports to teach life lessons. Purchase Positive Sports Parenting.

Positive Coaching in a Nutshell
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The wisdom and inspiration of PCA Founder Jim Thompson's original  "Positive Coaching" are accessible to new generations of coaches and sports parents.  In 86 pages it provides bite-size tips, tools and techniques to help coaches help youth athletes gain the most from sports.  Anyone concerned with youth sports, education and character-development can learn how to be a positive coach in two hours or less. Purchase Positive Coaching In A Nutshell.

The Double-Goal Coach®. Provides a framework for coaches and parents to help youth athletes benefit from competition, reach their athletic potential and learning the valuable life lessons inherent in sports. Foreword by PCA National Spokesperson Phil Jackson. Purchase The Double-Goal Coach.

Positive Coaching; Building Character and Self-Esteem Through Sports. PCA Founder Jim Thompson's first book, which launched the PCA Movement, explains Positive Coaching's underpinnings in research-based sports and educational psychology. Purchase Positive Coaching.

Shooting In The Dark: Tales of Coaching and Leadership.  Spend a season with PCA Founder Jim Thompson as he gives a philosophical and emotional account of his experience coaching a high school girls basketball team in Northern California. The book also contains practical tips for coaches of all sports. Foreword by PCA National Spokesperson Phil Jackson. Purchase Shooting In The Dark.

Request information from a PCA representative about partnering your school or youth sports organization with PCA.  

Free Coaching Tips E-Mailed Weekly

Free Coaching Tips E-Mailed Weekly

Our season-long e-mailed Talking Points give youth and high school sports coaches key topics to discuss with players to help them become "Better Athletes, Better People."
Triple Impact-Competitor Scholarship

Triple Impact-Competitor Scholarship

Each year, PCA awards scores of  Triple-Impact Competitor Scholarships sponsored by Deloitte. Applications are accepted Jan.-May and finalists are announced in August.